Tuesday, September 6, 2016

Back to School Habits: Pencil Sharpening and Sales

I admit it, I'm a school supplies fiend. No matter how many processes we automate at Proxima Sales, my desk always has a yellow legal pad front and center, my favorite pens, and yes, pencils.  The fact that I have more office supplies, in actual use, than anyone else around, is a frequent source of jokes, and gives my annual secret holiday gifter an easy pitch to swing at: silly office supplies.

Every year, right after Labor Day, at the real back-to-school time (July is not back to school but that's a different post), Proxima Sales reviews the year to date and sets goals and plans for the final four months of the year. We're not big forecasters - we have all worked at big corporations that specialize in useless seasonal sessions where making up numbers is the goal. We're focused on taking a deep breath and figuring out how we can be more effective in what we do to create revenue for our outsourced sales clients.

We start with the basics. It's officially after Labor Day and everyone is back. Back to work. Back to their desks full of inboxes to read later. Back on the road. The traditional back to school season is a great time for us to reach out to people we missed connecting with earlier in the year and review what Proxima Sales may be able to do to help push revenue and new accounts up and over annual goals.

In the coming day we will assign three new teams, set our tentative convention and trade show schedule for the coming couple of months, and look at other potential opportunities for direct contact with our clients' best prospects.

No matter how long we've been out of school, there's something about the season. Proxima Sales reviews and expands. What are you doing to build the final four months of 2016? We have two openings for pilot sales campaigns and would love to talk with you if you're focused on developing new accounts.

About Kate@proxima-sales.com
Katherine Parker, Kate to her friends, has been closing major sales for technology companies since the road warrior’s best friend was a Compaq luggable. In addition to leading new business initiatives at Proxima B2B. Kate still makes at least 50 quality sales calls each week into the markets she knows best.

Proxima Sales closes sales for clients offering complex intangibles within the North American market. Proxima Sales also offers consulting, training  and a full range of sales support services for company leaders who have found that 'selling yourself' is harder than it might at first seem.


You can find Proxima B2B on Twitter  @Proximab2b

No comments:

Post a Comment