Friday, May 8, 2015

Is Proxima Sales the right vendor for your launch phase?

At Proxima Sales, we pride ourselves on delivering high-value sales services to companies in growth. Whether you're in startup, launching a new product, or refreshed after a rebrand, if you're expanding your sales channels we want to help.

That help will take a very specific form. We've been successful for 15 years by knowing what we can do well, and doing just that. What Proxima Sales offers your company is support for revenue growth in your launch phase, by taking sales tasks off your desks and being accountable for results. We bill our work on commission, taking only a percentage of the new growth we add to your bottom line.

However, there are certain things we don't do well, so we won't do them at all. Lead generation doesn't work in today's B2B market, for lots of reasons; we don't sell lead-gen because we can't recommend that you buy it. Appointment setting for your inside sales team? That's a maybe, and there are some preconditions about how we would structure and bill that so we win when you win.

Something else we won't do: Accept 20% of the sale after the sale, with no skin in the game from your company. We've talked it over, because we get offered this type of deal at least 6 times a year: If you really believe in your skills, you should be willing to take a percentage after the fact.

We can't take that deal because we're not magicians. We're skilled, professional salespeople. We invest quite a bit in each new account, because we can't earn a commission before we understand your product, your service, and your company. It takes time, even when you use a process that has been honed by hundreds of engagements to be effective and brief (our typical on-boarding is 3 weeks). It's not possible for us to make that investment in every business that would like to use our services, but more than that, we'd be investing in your startup. And while we work to produce memorable, replicable results for businesses like yours, we don't invest in them all. We're a vendor, not part of the ownership team.

If you think we might have a match--if you're at the point where you're ready to roll up to the next level of sales results--give Kate Parker a call. In just a few minutes, we will evaluate the fit and either move to proposal or move on. The worst that can happen is you learn something about your sales processes that you can use. 

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